Jamel Interactive

Activities in the digital channel for which our agency was responsible have constituted part of a 360° campaign carried out by the client. As it was decided to use several benefits in communication, and due to the performance nature of the campaign, our challenge was to prepare many variants of the same creation.

We used our proprietary platform to automate the creation of advertising forms, thanks to which it was possible to prepare several hundred online forms for various specifications and publishers.

We shortened the production time, and decreased its cost. Media houses could publish these variants of advertising, which turned out to be the most attractive element for the recipient.